The 10th edition of the “Eid in Dubai” celebrations have come up with a diverse line-up of events that are designed to offer families, residents and visitors many memorable moments during the upcoming Eid Al Fitr, revealed Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism).
Launched in 2008, the ‘Eid in Dubai – Eid Al Fitr’, is a social initiative aimed at bringing together people from diverse communities and cultures from within and outside the emirate under a common theme, ‘United in Celebration’.
This year’s ‘Eid in Dubai’ celebrations promise to be exciting, with a rage of events and activities lined up for all to enjoy, including concerts by Arab stars Majid Al Muhandis and Mohammed Al Shehhi, apart from various family oriented events hosted by malls, including renowned cartoon character shows and performances by roaming artistes, apart from Modhesh World, one of the most popular indoor edutainment destinations in the region.
To celebrate the 10th edition, ‘Eid in Dubai’ will throw up plenty of surprises and prizes too for shoppers, including the ‘Shop, Spin & Win’ promotion run by the Dubai Shopping Malls Group, with the support of DFRE and offers Dh.250,000 in instant prizes.
The Executive Director, Retail and Strategic Alliances, DFRE, Saeed Mohammad Measam Al Falasi, said that as an annual celebration that unites people from different nationalities and from across Dubai, there is lot of anticipation surround the Eid in Dubai events.
Such events reinforces Dubai’s position as a year-round tourism and shopping destination, and the most preferred place for families celebrating the joyous occasion of Eid Al Fitr, he said.
Residents and visitors can continue to experience the vibrant ambience of Dubai’s summer, even after conclusion of Eid in Dubai celebrations with the arrival of annual extravaganza, Dubai Summer Surprises, which offers six weeks of sales from 1st July until 12th August. This year, DFRE has Emirates, The Dubai Mall, MAjid Al Futtaim Properties, AW Rostamani Group, Mercato, Dubai Festival City, ENOC, Nakheel, Dubai Duty Free, Etisalat and Meraas.