The Dubai Ruler Sheikh Mohammed bin Rashid Al Maktoum has launched a plan to increase the number of creative jobs in Dubai from the current 70,000 to 150,000 within next five years, aimed at attracting thousands of highly skilled creative people to Dubai.
The initiative also aims to increase the number of creative firms / businesses that will draw in thousands of creative and trained talents to the city at a time when the industry has been globally hit on the heels of coronavirus pandemic. The number of firms will grow from 8000 to 15,000 in next five years.
The initiative forms part of Dubai Creative Economy Strategy which includes creating legislative and investment environment that is necessary for the planned growth as outlined by Sheikh Mohammed in his tweet, which said that this aims to improve the attractiveness of the emirates to innovators, entrepreneurs and investors.
“The Dubai Creative Economy Strategy to transform Dubai into the world’s creative economic capital is a continuation of our leadership’s vision to create a knowledge and innovation-based economy,” said Majed Al Suwaidi, managing director of Dubai Media City, Dubai Production City and Dubai Studio City.
He further pointed out that for more than two decades, the Dubai Medica City played a major role in fulfilling this ambition by creating fresh job opportunities aimed at diversifying the economy and the position the emirate as talent hub.
Dubai further plans to increase the contribution of creative economy to the country’s GDP from 2.6 percent to 5 percent, while launching fresh creative zones in current, design and arts.
“From sustainable cities that accelerate green transformations to human-centric experiences that promote productivity and wellbeing, demand for highly-skilled creative talent across architecture, fashion, art and design is rising exponentially,” said Khadija Al Bastaki, Executive Director of Dubai Design District (d3).This creative economy is expected to cover a wide range of subjects including writing, publishing, print media, autdio -visual, artistic and cultural sectors, historic sites, cultural museusm, libraries, software and videogame sectors.
“While we are proud to be a global hub for media and content creation, we never rest on our laurels and will continue to find new ways to attract global companies and nurture local talent to empower the UAE’s entrepreneurial spirit,” said Al Suwaidi.
The creative economy, being an engine of growth, we are committed towards improving it by offering state-of-the-art infrastructure in a business-friendly environment, which will help in positioning Dubai as a global hub for talent, investment and creative innovation, he further added.