Dubai: Win up to 1 million nol Plus points for frequent use of public transport.
Event Location
Dubai, Dubai
Start Time
02 November 2023, 12:00 AM
End Time
30 November 2023, 12:00 AM
According to Roads and Transport Authority (RTA), Loyal commuters stand a chance to win up to one million nol Plus points for their frequent use of public transport in Dubai, as part of the 14th Public Transport Day celebrations that started on Wednesday.
The two-week long public transport celebration will run until November 8 under the theme, ‘Gym on the Go’ which is aimed at “promoting public health and physical fitness of community members by encouraging them to use public transport.”
RTA will reward the most frequent users of public transport (Dubai Metro, Tram, buses, marine transport, etc) over the past five years, both from the public and People of Determination. Special recognition will be given to RTA's employees as well as to individuals from government and private entities taking part in the campaign.
Participants falling in the three categories should register on RTA’s website (create RTA user ID and link the nol card) to qualify.
Rowdah Al Mehrizi, Director of Marketing and Corporate Communication, RTA said,“The top three (most frequent riders) in each category will receive rewards ranging from 250,000 to 1 million nol Plus points."
Nol Plus is a loyalty and rewards programme launched by RTA for nol card holders. Members earn points and receive special benefits every time they use their nol card to pay Dubai Metro, taxi fares, public buses or pay parking charges. Commuters can use the loyalty points earned to top up their nol account or avail of discount while shopping or eating at select restaurants.
The actual Public Transport Day which falls on November 1 coincides with RTA’s 18th anniversary. Al Mehrizi noted it also concurs with the Dubai Fitness Challenge initiated by Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Executive Council, which will run this year from October 28 to November 26.
Emphasis is also given on environmental sustainability. There will be digital game on smartphones aimed at motivating players to protect endangered animals and reduce carbon footprints. “Players can register on the designated RTA microsite and follow clues to locate virtual treasures, symbolising the rescue of threatened species. Winners who aid these animals will stand a chance to win prizes from RTA," added Al Mehrizi.
Dubai RTA updates 2023