Dubai Mall had record visitor numbers of 105 mn in 2023

A statement issued by Dubai Mall said that it became the most visited place globally after the record numbers in 2023.

Dubai Mall on Tuesday said it received a record 105 million visitors in 2023, a jump of over 19 per cent on the previous year’s 88 million.

New figures released by the mall on Tuesday also showed a staggering 20 million people visited the mall in the first two months of this year alone, with 2024 set to be another record year.

Emaar founder Mohamed Alabbar said, "These numbers reflect Dubai Mall's impressive status and mirrors the forward-thinking leadership and strong economy of Dubai. Our mall embodies the city's vibrant spirit and dedication to excellence, turning the leadership's vision into a reality. Being an integral part of Dubai's economic fabric, we play a crucial role in the city's success and innovation."

“This wide range of nationalities not only underscored the mall's worldwide charm but also reflected the cosmopolitan culture of Dubai itself,” Alabbar added.

The mall's events and promotions in 2023 and the beginning of 2024 were a key driver of its foot traffic, as well as essential festive occasions and international celebrations. Major events like the Dubai Shopping Festival, the Dubai Food Festival and the acclaimed 3 Day Super Sale further demonstrated the mall's ability to draw and engage massive crowds.

The mall's digital footprint expanded significantly, with an Instagram following currently at 1.3 million.

The mall's customer satisfaction averaged 4.6, reflecting positive feedback from thousands of customers.