Giant mural coming up to break Guinness Record

As part of a campaign by the Emirates Society for Consumer Protection, A giant mural measuring nearly 1,000 square metre long will be seen on Al Ittihad street from May 1, 2023.

The initiative titled ‘Our Responsibility is Your Protection,’ was launched in collaboration with the Emirates Draw, with a few government dignitaries marking their presence at the press conference at the Grand Millennium hotel, Business Bay.

The campaign aims to increase awareness about consumer rights in the UAE, regulate relationships with merchants, and combat various types of commercial fraud.

Mohammed Khalifa Al Muhairi, chairman of the board of directors of the Emirates Society for Consumer Protection, emphasised the importance of the campaign and its goals in reaching all segments of society. “The UAE has created a safe environment for consumers, ensuring their rights and recognising their duties while providing accurate information on the goods and services they use,” said Al Muhairi.

The launch of the awareness mural aims to convey important messages to all segments of society, while encouraging companies to contribute to promoting and deepening social awareness regarding consumer rights.