Watch: 50-foot inflatable emoji floats in Dubai Creek. The floating object features the winking emoji with a protruding tongue.
Dubai creek, Dubai
13 June 2023, 12:00 AM
31 July 2023, 12:00 AM
Curious onlookers are wondering what a weird 50-foot floating emoji is doing on Dubai Creek that was released early morning on Thursday. At the flip side of the inflatable is a hashtag message #UnleashTheExtraInYou.
The mystery is now revealed: It is a marketing gimmick by Glitch, a new adventure and entertainment destination that offers fun and games from bowling lanes and arcade videos to wall climbing, sky surfing, ninja courses, and rope climbs.
The winking emoji with a protruding tongue is the signature trademark of the entertainment centre that will open its doors on June 19 in Deira’s Al Ghurair Centre.
The #UnleashTheExtraInYou is attributed to the more than 30 attractions spanning over 40,000 square-metres all carefully curated to cater to ages 3 and up.