Global sports brand PUMA recently collaborated with Dubai Sports Council to create a unique floating football pitch off the shore of iconic Palm Jumeirah.
29 November 2022, 12:00 AM
31 December 2022, 12:00 AM
Puma, the global sports brand has collaborated with Dubai’s Sports Council as part of their initiative 30×30, creating a unique and iconic football pitch off the shore of Palm Jumeirah.
To commemorate the opening, Puma’s brand ambassador and world record holder, Usain Bolt visited the arena on Monday, November 21, to enjoy a friendly game alongside paralympic athlete Felix Streng.
The Fearless Arena is located on the water at Club Vista Mare surrounded by a breathtaking Dubai skyline and beautiful beach. Teams are welcome to reserve the venue free of charge for a five-a-side game by booking at PUMA.com.
In order to involve a wide range of age groups, including the tiniest football enthusiasts, PUMA has also partnered with Manchester City Academy, GEMS, and CB Football Management to develop fun games and youth tournaments throughout the duration of the event.
How much will this set you back? The pitch is free of charge for five-a-side games and is available for one-hour slots until Sunday, November 27 from 8am to 10pm. All players will be fully equipped with Puma’s new 1.4 football boots, to ensure their game is of the best standard.
Since the reveal of the arena on @PUMAME the response has been incredible, and bookings have almost sold out. Be sure to book your session soon for a chance to play on The Fearless Arena.