The Middle East has recorded the highest hotel occupancy and average room rates during the first half of this year, reports Deloitte & Touche LLP.
The occupancy rate during the first-half of the year was 75.3 percent, as against the 68.7 percent recorded during the previous six months. The average room rate was 14.1 percent.
The Middle East countries, particularly Qatar and the UAE, are heavily investing on tourism, aiming to diversify their economies away from the oil sector.
The Global hotel groups, including the Marriott International Inc, Four Seasons, Intercontinental Hotels Group Plc., and Holiday Inn are also expanding their operations in the region to capture emerging opportunities.
Dubai has recorded the highest hotel occupancy and average room rate in the region, touching 85.3 percent with $321 per room, Deloitte reported.
Dubai is also investing $4.5bn towards increasing its airport capacity so as to accommodate 75mn passengers per year by 2009, and also plans to build the world’s largest airport. The emirate aims to increase tourist visits to 10mn per year by 2010, and by 15mn by 2015.
Asia Pacific is the second-highest in hotel occupancy rate at 67.9 percent. Europe has the second-highest average room rate at $174.
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